About
Raina Srivastava is an AI-native marketing and GTM leader with 15 years commercializing and launching 20+ products across AI, SaaS, and payments — at Fortune 500s and startups. Her work has enabled $2B+ in revenue across 0→10 growth areas and 85M+ users, at eBay, Wells Fargo, American Express, Rapyd, and VGS. She is Head of Marketing & GTM at KiwiQ.AI, an agentic AI startup, where she rebuilt GTM as AI-first across research, messaging, and workflow automation. She is concurrently the founder of Aurics.AI.
Strategist. Operator. Marketer.
I think like a strategist, build like an operator, and communicate like a marketer. That's what lets me move between executive strategy, product, AI workflows, and hands-on build.
The domain has been payments, SaaS, and AI. The work has always been the same: commercializing complex products at the layer where ideas become adoption.
That means Human + AI GTM systems and custom tools that cut launch cycles up to 90% (two weeks to one or two days), and finalized positioning in three days against a four-to-six-week norm — using AI agents and synthetic audiences.
I called the AEO/GEO content whitespace roughly three months ahead of the market, and turned that read into the AI Visibility Scorecard.
Education & Experience
MBA, University of Chicago Booth School of Business. BSBA, Indiana University Kelley School of Business. 15 years of marketing & GTM across three continents with multi-million dollar budgets and C-suite partnership to launch and commercialize 20+ B2B, SMB, and B2C products and platforms. Builder at Fortune 500s and startups across AI, SaaS, and Payments through Product Marketing, Growth, Brand, Partner Marketing, and Demand Generation. Trained 40+ startups on AI-native GTM through the Plug & Play accelerator, Keynote Speaker at AI for Marketing, PayTech Women, and others.
AI-native GTM: when AI becomes the operating system.
I speak and train on AI-native GTM — how marketing and go-to-market change when AI becomes the operating system, not the tool.
- AI as a Strategic Marketing Partner — CMO Alliance
- Money20/20 · CMO Summit
- PayTech Women — keynotes
- Women in Tech
- Sharebird — GTM AMA
- Plug & Play accelerator — selected to train the cohort on 0→1 AI-native GTM (40+ startups)
Training decks and talk materials live in Labs → Decks & Training.
GTM to Revenue.
I publish GTM to Revenue — on using AI-native GTM systems to connect marketing to revenue.